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For app developers, builders, vibe coders & indie founders

You built the app. Now make it grow.

You’re drowning in marketing advice. karrot turns it into one clear checklist for your app and shows you what’s actually worth doing next — and why.

Get your free marketing review

Free to start · No credit card

A hand holding a carrot above a rabbit

A small fix can lead to a bigger harvest. →

However you built it, karrot helps you grow.LovableCursorReplitSwiftFlutterYour own code

Sound familiar?

“I posted every day for a month. Nothing.”
“Is it the screenshots? The price? Me?”
“Everyone has a growth hack. None of them are for my app.”
“I’m one bad week away from giving up on it.”

It’s not your app. It’s the noise.

Threads, videos and growth hacks pile up. None of them know your app.
karrot shows you what actually matters next.

How karrot fixes it

One clear list. Real answers.

  1. 1

    It tells you what to fix

    304 practical checks across 15 areas — ranked by impact and effort for your app.

  2. 2

    It walks you through it

    Each check says why it matters and what good looks like. Stuck? Ask the coach.

  3. 3

    It shows your progress

    Rate each check, see every area fill up, and always know your next best move.

AI coach + MCP

Ask what to fix next. Two ways.

Same question, same checklist, same answer. Pick where you’d rather ask it.

Option 1 · Inside karrot

karrot Coach

Open the app, ask, get help with the check right there.

karrot coach

What should I fix next?

Your value line. Your App Store page lists 6 features but never says what someone gets. Write one sentence starting with the outcome.

High impact~10 min

Best if you like one place for everything.

Option 2 · Inside your AI

karrot in your AI

Connect once. Ask from the chat you’re already building in.

Claudekarrot connected

What should I fix next?

checked your karrot list

Your value line. Your App Store page lists 6 features but never says what someone gets. Want me to draft 3 options?

Best if you live in your AI.

  • Claude
  • ChatGPT
  • Cursor

Try the Coach free. Connect
your AI with full access.

Start free →
Nina Kolari, founder of karrot, holding a cup of coffee

Why I built karrot

I kept hearing the same question from app builders: how do I actually market this?

I spent 17 years in marketing, conversion optimisation and growth before I started building apps myself — twelve of them in twelve months. Then I became the exact person karrot is for.

There’s no shortage of advice. The hard part is knowing what actually makes sense for your app. karrot turns it into clear next steps: what to fix, how to do it, and what to try next.

It’s built on the same checklist I use when I audit apps — and I use karrot on my own apps every day.

— Nina Kolari, founder

More about Nina — ninakolari.com

who karrot is for

Made for you. Not for everyone.

Made for you if…

  • Your app is live and you’re not sure how to market it.
  • You’re building solo or in a small team — no marketing hire.
  • You’d rather fix one thing that matters than read ten more threads.

Not for you if…

  • You want an overnight viral hack.
  • You haven’t launched yet (come back soon).

simple pricing

Start free. Go full when you're ready.

Foundation

Free

The basics every app needs. No credit card.

  • The Foundation area — 18 checks
  • AI score for Foundation
  • 5 Coach questions
  • Your progress saved
Start free

Full karrot

$149/year

About $12.40 a month — save ~35%

  • All 304 checks across 15 areas
  • Full marketing review of your app
  • Coach — 40 messages a day
  • MCP for Claude, ChatGPT, Cursor
  • Results tracking — did the fix work?

Memberships open soon — join the waitlist for first access.

questions, answered

Before you ask.

Why now?

Every week without a plan is a week your app goes unnoticed.

Start your free Foundation review

Free to start. No credit card.

Still not sure? Read the letter →